Presences on social-media platforms
We maintain so-called fan pages or accounts or channels on the networks mentioned below in order to provide you with information and offers also within social networks and to present you with further ways to contact us and find out about our offers. In the following, we inform you about which data we or the respective social network process from you when you call up and use our fan pages/accounts.
Data of yours that we process
If you wish to contact us via messenger or direct message via the respective social network, we generally process your username with which you contact us and, if applicable, store further data provided by you insofar as this is necessary to process/respond to your request.
The legal basis is Art. 6 para. 1 sentence 1 lit. f GDPR (processing is necessary to protect the legitimate interests of the controller).
(Static) user data we receive from the social networks
We receive automatically provided statistics regarding our accounts via Insights functionalities. The statistics include, among other things, the total number of page views, likes, information on page activities and post interactions, reach, video views, and information on the proportion of men/women among our fans/followers.
The statistics only contain aggregated data that cannot be related to individual persons. You are not identifiable to us through this.
What data of yours the social networks process
To view the content of our fan pages or accounts, you do not have to be a member of the respective social network, and, to this extent, no user account is required for the respective social network.
Insofar as you wish to interact with the content on our fan pages/accounts, e.g., comment on, share, or like our postings/contributions and/or contact us via messenger functions, prior registration with the respective social network and the provision of personal data is required.
We have no influence on the data processing by the social networks within the scope of their use by you. To our knowledge, your data is stored and processed in particular in connection with the provision of the services of the respective social network as well as for the analysis of user behavior (using cookies, pixels/web beacons, and similar technologies), on the basis of which advertising according to your interests is displayed both within and outside the respective social network. It cannot be ruled out that your data is stored by the social networks outside the EU/EEA and passed on to third parties.